BBC has launches Facebook-first news service in Thailand

BBC has launches Facebook-first news service in Thailand

~ From www.journalism.co.uk ~
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Publishing direct to Facebook and using the social media platform's Notes feature as a content management system (CMS), articles will focus on national and international news and reaction to the ongoing political situation.We think there’s an acute need in Thailand for accurate, impartial news, reported without fear or favour, and that’s what we’re supplyingGiang Nguyen, BBC World ServiceThe page has gained more than 40,000 'likes' on Facebook in the 24 hours since launch, publishing links to stories in Thai and articles in the Notes system in "a mobile-first context", said Nguyen, limiting the copy to four or five paragraphs.The BBC estimates more than 24 million of Thailand's 66 million citizens are active Facebook users, with more than 13 million in Bangkok, and in a country where there are "more mobile phones than there are people", Nguyen said the situation is ideal to "launch a 'social-first' news stream" optimised for mobile.

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